Ayia Napa attracts a large number of tourists, mostly British, Russian, Scandinavian, Greek, German, Swiss, Israeli and Lebanese, while in recent times there has been an increase in tourist arrivals from Italy, France, Serbia, Slovakia and Czech Republic, leading to a multicultural crowd in Ayia Napa and indicating an increase in Ayia Napa’s popularity amongst people of various age groups from several countries in Europe and the Middle East.

Ayia Napa features a number of bathing beaches, on which water sports such as water skiing, windsurfing, canoeing, scuba diving and speed boating are popular. The Cyprus Tourism Organization (CTO) supervises the beaches and is responsible for protecting the interests of all tourists. The most popular of these beaches is Nissi beach on Nissi Avenue, which is very popular mainly with younger people in the summer and gets quite crowded; it offers great water sports facilities as well as a beach bar which plays music throughout the day and offers events such as foam parties and games. Another is the Harbour beach (also known as Limanaki (CTID) or Pantahou beach), which is one of Cyprus’ longest beaches, and the longest in Ayia Napa. Harbour beach caters more for families. The New Golden Bay (or Lanta / Landa beach as it is known to the locals) is less crowded, but there are still a number of activities available. All 14 beaches in Ayia Napa have been awarded the EU blue flag for their level of cleanliness and facilities. Cyprus, with 53 Blue Flag beaches, has three records:

  • the most Blue Flags per capita in the world
  • the most dense concentration of Blue Flag Beaches
  • the most Blue Flag beaches and per coastline length in the world.

Several hotels and apartments are situated on Nissi Avenue, the main road of Ayia Napa, including Nissi Beach Hotel & Kaos Hotel Apartments amongst others, in addition to a large number of cafes/restaurants and bars, offering various cuisine types to visitors including local taverns with Cypriot cuisine, Pizza places, Steak Houses, Pubs offering English Breakfast, Chinese Restaurants etc. On the end of Nissi Avenue is Archiepiskopou Makariou III Avenue, another main road in Ayia Napa, offering lots of high-end cafes & bars, the “I Love Ayia Napa” monument, Square and Bar Strip on its upper end and the Ayia Napa Harbour and Harbour Beach (Limanaki) on its lower end.

The Square, central to the town, is filled with restaurants, night clubs and shops, such as The Castle Club (often featuring in DJ Mag’s Top 100 Clubs in the world list), Club Sin, Black & White, Nightmare-horror maze and Nikitas’ Steak House. Ayia Napa has changed its image somewhat over the years, from a fishing village to a typical Mediterranean resort and has now found its place as a multicultural town, catering for all tastes. Ayia Napa has strict laws on the use of laughing gas and throughout the years almost everyone caught using it has been arrested. If found using laughing gas tourist can face up a minimum of 1 year in prison and has to be carried out within the country of Cyprus.

Cape Greco national park is a ten-minute drive from the centre of Ayia Napa and is considered one of the most beautiful places on the island offering sightseeing, cliff jumping, bike riding and a variety of other activities. It is one of the most famous spots in Cyprus for the lovers of photography due to its picturesque nature, caves, cliffs, clear waters and trees. You will often see couples who just got married taking their wedding photos in various spots around Cavo Greko, such as the old tree in the entrance, Crow’s bridge, Ayioi Anargiroi Chapel, Blue Lagoon, and also Konnos Bay, a beach surrounded by mountains and naturally a favorite with both locals and tourists due to its beauty and the fact that it is generally quiet. It is also known for being shared between Ayia Napa and Protaras, split down its middle with an imaginary border.